Effective collaboration is essential for success in today’s economy and most companies strive to optimize it to increase business performance, sales, and productivity. B U S I N E S S O P P O R T U N I T Y Companies suffer from collaboration overload and collaboration dysfunctions • “Employees canreclaim 18 to 24% of their timeby reducing collaboration overload, about one full day per week” • “the time spent by managers and employees in collaborative activities has ballooned by 50% or more (..) but up to a third of value-added collaborations come from only 3% to 5%of employees” 1 1. Harvard Business Review, Collaborative Overload, link 2. Beyond Collaboration Overload, Rob Cross, Harvard Business Publishing, link 3. What is collaboration analytics?, UCToday 2023, link Companies are blind to the ROI and business impact of collaboration • “Companies consume 85% or more of their employees’ time in collaborative activities and have no idea what impact this time has on corporate performance, or individual productivity” 2 • “While 75% of modern employees say collaboration is essential to success, 39% believe there is room for improvement in their collaborative methods” 3 Companies fail to leverage their organizational network and miss sales opportunities • Organizations lack insights in their employees’s business relationships. As a result, they miss opportunities and waste time to close deal • Companies lack means to evaluate the ROI of customer interactions and thus to effectively prioritize them 5
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